AVC delegation strengthens ties with FIVB and Volleyball World

LAUSANNE, Switzerland, April 1, 2025.- The Asian Volleyball Confederation (AVC) delegation, led by Secretary General Hugh Graham – who also serves as the Executive Vice-President of the FIVB and President of the Oceania Zonal Volleyball Association (OZVA) – embarked on a week-long visit to Lausanne, Switzerland, to meet with the leadership and key departments of both the FIVB and Volleyball World.

The visit focused on strengthening collaboration, enhancing operational knowledge and reinforcing a shared vision for the global growth of volleyball.

A key highlight was a meeting with FIVB President Fabio Azevedo, where discussions centered on the continued development of volleyball around the world through the FIVB Strategic Vision 2032, and the pivotal role of Continental Confederations in driving progress. The delegation also attended an insightful presentation by the FIVB General Sports Director Steve Tutton, who provided a detailed outline of the strategic vision, which emphasizes four core pillars: Professionalism, Integration, Empowerment and Mass Participation.

Throughout the week, AVC representatives engaged in detailed discussions with various FIVB departments, collaborating on a broad range of topics. These included Volleyball Empowerment and Development programs, communications and social media management, organization of corporate events, legal framework and good governance, and sustainability, which all explored initiatives aimed at ensuring the long-term growth of volleyball. Additionally, sessions with Administration, HR & Finance as well as the Legal department addressed key regulatory frameworks and governance. Technical discussions were also held with the Heads of both Volleyball and Beach Volleyball, who outlined the exciting plans for the future of each discipline under the FIVB Strategic Vision 2032. 

The delegation also spent significant time with Volleyball World, the commercial arm of the FIVB, dedicated to growing the sport’s visibility and business portfolio. These discussions covered multiple aspects of the organization’s operations, including sponsorship and media strategies, marketing and digital content, technology and VBTV, finance and event management, and overall business growth. 

The delegation additionally had the opportunity to explore more of Lausanne, visiting the Olympic Museum as well as the historic Lausanne Cathedral.

This visit demonstrated the shared commitment of the FIVB, Volleyball World and AVC to empower the Global Volleyball Movement and to elevate the sport globally through sharing expertise and aligning on strategic priorities.